Students :: Student Events
FedEx Express/Junior Achievement International Trade Challenge: Asia/Pacific
The fifth annual FedEx Express/Junior Achievement International Trade Challenge attracted a total of 54 students, comprising of three teams of two students each from Japan, Hong Kong, South Korea, Malaysia, New Zealand, Thailand, Singapore, Vietnam and the Philippines. The teams were selected to represent their markets at the regional final after competing at the local challenge in their respective markets.
2012 Winners Announced
From left to right: Third place: Alice McFall and Joel MacManus, New Zealand; Sean Rush, CEO JA Worldwide, First Place: Brennan Foo and Joel Sherard, Singapore; David Cunningham JR. President FedEx Express Asia Pacific; Second place: Anthony Jim and Issac Lam of Hong Kong.
HONG KONG, August 30, 2012 — A pair of teenagers from Singapore claimed the top prize in the FedEx Express/Junior Achievement International Trade Challenge (ITC) regional finals, a three-day competition designed to educate and build entrepreneurship and business skills in young people from Asia-Pacific.
The students, Brennan Foo and Joel Sherard of Anglo-Chinese School (Independent), beat 26 other teams from Hong Kong, Japan, Korea, Malaysia, New Zealand, the Philippines, Singapore, Thailand and Vietnam with an innovative business proposal in response to this year’s challenge — develop a market entry strategy for promoting a product or service that addresses major environmental issues in India.
The team from Singapore developed a comprehensive business plan to launch three eco-tourism resorts that provide a series of environmental conservation activities in India for tourists and companies.
"The new ideas and innovations that entrepreneurs bring to the marketplace are crucial to building strong, resilient economies. FedEx support of the International Trade Challenge is part of our commitment to educate and nurture the next generation of business leaders who will be important contributors to this region's future growth," said David L. Cunningham Jr., president, Asia-Pacific, FedEx Express. "The finalists in this year's competition truly exhibited team work, leadership and innovative thinking that will help them drive success in a dynamic business world where opportunities abound."
The winning teams were selected based on two main criteria: content and presentation. They were scored on their thoroughness, creativity and professionalism in developing and executing their business entry strategy.
See pictures and read more
competition on Facebook.